Ornament - The Politics of Architecture and Subjectivity

Once condemned by Modernism and compared to a‘crime’ by Adolf Loos, ornament has made a spectacularreturn in contemporary architecture. This is typified by the worksof well-known architects such as Herzog & de Meuron, SauerbruchHutton, Farshid Moussavi Architecture and OMA. There is no doubtthat these new ornamental tendencies are inseparable frominnovations in computer technology. The proliferation ofdevelopments in design software has enabled architects toexperiment afresh with texture, colour, pattern and topology. Though inextricably linked with digital tools and culture, AntoinePicon argues that some significant traits in ornament persist fromearlier Western architectural traditions. These he defines as the‘subjective’ – the human interaction thatornament requires in both its production and its reception –and the political. Contrary to the message conveyed by the foundingfathers of modern architecture, traditional ornament was not meantonly for pleasure. It conveyed vital information about thedesignation of buildings as well as about the rank of their owners.As such, it participated in the expression of social values,hierarchies and order. By bringing previous traditions in ornamentunder scrutiny, Picon makes us question the political issues atstake in today’s ornamental revival. What does it tell usabout present-day culture? Why are we presently so fearful ofmeaning in architecture? Could it be that by steering so vehementlyaway from symbolism, contemporary architecture is evading anyexplicit contribution to collective values?